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1.4. What to do with Conversion opportunity?

Your Conversion Opportunities

Problem: These keywords are driving visits, but none of those visits have led to a conversion yet! If you optimize the pages these keywords rank for, you'll convert more of that traffic into leads and customers.

How to fix:

  1. Try a new call-to-action: If the pages these keywords rank for don't have calls-to-action, add one! If they do have calls-to-action, try A/B testing a new version. Click here
  2. Create a new landing page: If the current page a keyword ranks for isn't the best place to convert for that keyword, create a new landing page specifically for it. Click here

How we determine which keywords you can rank for:

Visits is greater than 10 and
Searches is greater than 1,000