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1. How to make analysis for competitors and market?

posted Sep 19, 2011, 2:31 AM by Stefano Acquafredda   [ updated Nov 16, 2017, 4:17 PM by Elio Mondello Anza ]
TIME: 1 week

What keywords your competitors are looking for to get optimized?

In this analysis we should check the page rank of our website and the competitors. There are several tool to do page rank research by simply looking on Google.

Here is a comparative site and analysis about our educational competitors:

Unique Visitors= Unique Visitors counts how many unique individual people visited this site per month. Visitors are counted once, no matter how many times they visit a site in a month. Counts represent traffic from the United States only.
Rank (by UVs)= Rank measures the popularity of this site based on how many Unique Visitors came to the site in a month. With Rank, lower is better.

Information about Alexa:
Alexa is a useful resource for people to discover information about websites. You can use Alexa to learn how popular a site is, to find new sites, to learn who owns a site, and a lot more. Whether you are a web professional trying to size up your online competition, or you're just trying to find the best website to buy a new TV, Alexa is for you.

Alexa Traffic Rank= A rough estimate of a website popularity.The rank is calculated using a combination of average daily visitors to the website and pageviews on the website over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1.
Reputation= A measure of mondelio.it's reputation. The number of links to mondelio.it from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

These are several sites to do website analysis: