1.Get Started

Get the most out of your reports


We've brought together the information we think you'll find most useful. Take a moment to configure your account and use this checklist as a reference to getting the most out of Google Analytics. Google's help center has answers to frequently asked questions and help on how to set up your tracking code.

Getting Started

  1. Install tracking code: Install your tracking code and view reports within 24 hours.
  2. Set up goals: Identify what key actions you want to track, conversion rates for ads, marketing initiatives, ecommerce or more. Set up goals to measure your effectiveness.
  3. Working with Report Data: Explore your data and learn how to read basic reports.